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How to Spot Greenwashing in the Tourism Industry
Social sustainability, Marketing, Economic sustainability, Environmental sustainability Nikoleta Michalova 12/5/23 Social sustainability, Marketing, Economic sustainability, Environmental sustainability Nikoleta Michalova 12/5/23

How to Spot Greenwashing in the Tourism Industry

Explore the concept of greenwashing in sustainable tourism, its impact, signs, real-life cases, and ways to combat it to truly support eco-friendly travel.

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Making Your Holiday Travel Sustainable
Social sustainability, Environmental sustainability, Economic sustainability, Marketing Nikoleta Michalova 11/28/23 Social sustainability, Environmental sustainability, Economic sustainability, Marketing Nikoleta Michalova 11/28/23

Making Your Holiday Travel Sustainable

Explore benefits of responsible tourism, impacts of consumerism, tips for sustainable holiday travel and success stories on our blog.

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Tourism Marketing: the Use of Sustainability Psychology
Marketing Nikoleta Michalova 11/14/23 Marketing Nikoleta Michalova 11/14/23

Tourism Marketing: the Use of Sustainability Psychology

Explore the pivotal role of sustainability psychology in tourism marketing. Discover case studies, responsible tourism strategies, and its impact on sustainable practices.

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Using Storytelling to Create Sustainable Tourism Impact
Marketing Nikoleta Michalova 10/31/23 Marketing Nikoleta Michalova 10/31/23

Using Storytelling to Create Sustainable Tourism Impact

Discover how storytelling can drive sustainable tourism! Explore its role, psychological impact, and real-life success stories in transforming tourism marketing.

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From Selfies to Sustainability: The Impact of Influencers
Marketing, Economic sustainability, Environmental sustainability, Social sustainability Nikoleta Michalova 10/3/23 Marketing, Economic sustainability, Environmental sustainability, Social sustainability Nikoleta Michalova 10/3/23

From Selfies to Sustainability: The Impact of Influencers

Explore sustainable tourism for influencers, how they promote green travel trends, enact change, and champion responsible vacation practices.

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